
Control4 Dealership — Become an Authorized Dealer in Turkey
We are not selling a package; we are looking for dealers to build projects with.
aSAY VAD is the Turkey distributor for Control4 and more than 25 other brands. In the sector since 2003 and a Control4 distributor since 2005, we carry the experience of more than 5,000 completed projects and work today with 52 dealers across 15 provinces. Our territory does not stop at Turkey: the Turkic republics and Iraq are also part of our dealer network.
A dealership with us is not a package you buy. It is a working relationship built on mutual commitment: you commit to doing the work properly in your region, we commit to standing behind you. That is why we review every application individually, and grow the network by continuity rather than by headcount.
What You Get as Our Dealer
Internationally certified technical training
You start with a four-day programme at our training centre in Izmir. Our training is supervised live, by camera, from Control4's headquarters in the United States; teams that complete the programme successfully receive an internationally recognised certificate. Training is not optional here — it is where the relationship begins, because the quality of the work in the field is the reputation of the brand.

Single-source supply, end to end
Control, lighting, audio, video, networking, power management and security: you cover every layer of a project from one supplier, without assembling different brands from different places.
Project and engineering support
We are with you from quotation to commissioning — system design, technical specification, equipment schedules, and working alongside you on site where it is needed.
Technical support and remote access
During and after installation you reach our technical team, and with remote support infrastructure you resolve most issues without a site visit.
You join our CRM
Your projects and enquiries are tracked in the system, and customer enquiries from your region are directed to you.
Showroom advantages
For dealers who set up their own showroom we offer reasonable advantages on demo systems; customers decide once they have seen the system working.
What We Expect
Technical capability
We expect at least one technically trained person on your team; a dealership does not work without the people who do the work.
An annual business plan
At the start of each year we set a target together; working terms take shape around that plan and are reviewed annually.
Portfolio priority
We expect the brands we distribute to be considered first in your projects; keeping supply in one place strengthens both your business and the customer's system.
Quality and continuity
Installation quality and after-sales attention matter to us more than anything in an application file.
Regional assessment
If we already have a dealer in the region you apply for, the suitability of an additional dealership is assessed separately, taking into account the region's project volume and existing capacity.
Who It Suits
- Integrators installing audio and video systems
- Electrical and low-voltage contracting firms
- Network and security systems companies
- Yacht and marine outfitting firms
- Firms working with architects and interior designers
Who it does not suit: operations that want to sell boxes, or to trade equipment without building a technical team. This work requires standing by the customer after the installation as well.
How the Application Works
First conversation
We talk about your region, your team and the work you have done so far.
Assessment
Technical capacity, the regional picture and your references are evaluated together.
Training
Your team completes the programme at our training centre in Izmir and receives the certificate.
Getting started
You join the CRM and work with our technical and engineering support on your first projects.
If you are already our dealer, you can sign in through the Dealer Portal.
